Communicating Through a Crisis

Should a crisis hit, having a prepared response plan with templates and identified stakeholders will serve your organization well. Armed with these resources, there are a few best practices to consider when it comes time to communicate through a crisis.

Engagement Key For Successful Community Decision-Making

Mueller Communications has a longstanding relationship with the League of Wisconsin Municipalities. We are proud to partner with communities across the State, assisting in times of crisis, supporting communications efforts, and providing strategic guidance. In recent years, all throughout Wisconsin, we have seen firsthand how municipalities have faced tough decisions about how to meet community […]

Take Care of Your People, Success will Follow

At Mueller, we like to think of ourselves as “backstage, behind-the-scenes” type of people (we learned that from our namesake, by the way). We put our clients first and allow their stories and successes to take center stage. However, every once in a while we are provided an occasion to reflect upon what we have […]

Now more than ever PR pros can bring value to journalists

By: Phill Trewyn It was a call that many news reporters can identify with and one that usually ends with a roll of the eyes, a shake of the head, or maybe even a few choice words after (or even before) ending the call. I was working as a print reporter and on the other […]

Three ways strategic communications can support your legal practice

The communications landscape is constantly evolving: look no further than bylines in your favorite local newspaper to know that newsrooms are shrinking and resources are constrained. At the same time, with the rise of social media and the full range of online tools, the opportunity to tell your own story has never been greater. As […]

Honest, thoughtful reactions are best way to overcome mistakes

By Phill Trewyn, Senior Account Executive In 1962, the British record label Decca auditioned two young up-and-coming bands, one of which it signed to a contract. The signed band was named Brian Poole and the Tremeloes. Decca dismissed the other group, reportedly because company executives asserted they “had no future in show business.” That band? […]

Bolster Employee Recruitment and Retention Efforts

By Elizabeth Hummitzsch, Vice President of Mueller Communications With unemployment at an all-time low throughout the state, employee recruitment and retention has become a top priority for businesses of all sizes, across all industries. Whether you’re seeking entry-level talent or more seasoned professionals, a comprehensive communications effort can give you and your company the competitive […]